Hello.

We Are TRO.

Bringing brands to life.

Today, brands have become what people say they are. And what they say is based on their experiences with the brand. TRO is a leading experiential marketing agency, passionate about creating those memorable moments that change perceptions and behaviour. To find out how we can get people chatting about your brand please read on - or why not get in touch? We'd love to hear from you.

 
TRO Group

Posted by Admin, TRO
21st November 2014
10.00
Experiential,
Live Events,
Event Services
for TRO Group 2

Rob Allen to step down as Executive Chairman of TRO

Rob Allen

Rob Allen will step down as Executive Chairman of TRO at the end of November 2014. After 18 years with the agency, Rob feels that the time is right for him - and for TRO - to make this move.
 
Rob will retain an ongoing part-time role in the agency world as a consultant to a small portfolio of agencies including TRO. This move will enable him to spend some well-deserved time pursuing his personal passions for skiing, cycling and sailing, as well as devote more time to running his local rugby club.
TRO Group

Posted by ab
5th November 2014
12.00
Experiential,
Live Events,
Sponsorship and PR Activation
for TRO Group

Global Business Update - November 2014

Michael Wyrley-Birch, Chief Operating Officer, TRO EMEA Opening Statement:

"We were delighted to finish ahead of plan in 2013, achieving all key strategic objecives - driving revenue and generating margin to reinvest in the business for future sustainable development. Turnover in the UK increased by 32% to £32M (2012 - £24M) with net profit of £2.1M (and an additional £400k that was reinvested into developing the business)."
BMW

Posted by Admin, TRO
26th September 2014
10.00
Live Events,
Sponsorship and PR Activation
for BMW

TRO Tees Off at The 2014 Ryder Cup, Gleneagles with BMW and Diageo

TRO’s BMW and Diageo teams have been busy over the last few months getting ready for Europe’s defence of the Ryder Cup, which tees off today at Gleneagles. Both clients have activations designed to generate brand awareness and interest amongst golf fans visiting Scotland this week.
TRO Group

Posted by Admin, TRO
10th September 2014
11.00
Experiential,
Live Events,
Event Services,
Sponsorship and PR Activation
for TRO Group 5

Roll on the Red Carpet...

After months of delivering all sorts of events around the UK (and the world), we’re now entering the glittering awards season! This is a chance for our hard working teams to be the guests for a change - a chance to sit back, relax and be recognised for all their hard work and creativity.
BMW

Posted by Admin, TRO
22nd August 2014
10.00
Experiential,
Live Events
for BMW

TRO delivers experiential activation around launch of BMW's new 2 Series Active Tourer

Following a competitive pitch process, TRO has been appointed to create and deliver a series of experiential activations in the month of August ahead of the launch of the new BMW 2 Series Active Tourer this September.
  • FMBE Brand Experience Agency of the Year 2013
  • FMBE Award for Agency Leadership 2012
  • Marketing Magazine Experiential Agency of the Year 2011

Contact

TRO UK
hello@tro-group.com
+44(0) 208 232 7200
TRO Germany
neuer.kunde@tro-group.de
+49 (0) 6172 27755 25
TRO Australia
info@tro-group.com.au
+61 3 9425 9188 / +61 437 121 376
TRO China
hello@tro-group.com
+86-21-2501-2888 ext.2733
 
TRO India
hello@tro-group.com
+91 11 49694969